Finally: A Jewish Toy for your kids

Finally: A Jewish Toy for your kids

The Best Jewish Educational Children’s Toys Ever!

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American society is getting more and more diverse. Increasingly, we're finding that our friends, neighbors, and colleagues are coming from different walks of life, practicing different faiths, and speaking multiple languages. This diversity provides so many benefits, including education, cultural enrichment, and increased tolerance for differences.

Unfortunately, however, not every company has caught up with these changes in society. Many families of minority faiths find that there are few toys for their children that represent them. Jewish families in particular have very few children's toy options that reflect Jewish religion and culture.

Aleph Brick is here to change that.

Aleph Brick Bais Beit Bet Hamikdash build set boy playing room scene zoom light

The first Aleph Brick set that hit the market this past May 2024 is a replica for the Second Temple, Bais Hamikdash Hasheni, so that kids can learn all about one of the most significant locations in our history. The Bais Hamiikdash represents so many of the values we want to impart on the next generation: hope, perseverance, and the Jewish will to survive even in the face of tyranny.

Aleph Brick is the perfect toy for Jewish families. These wonderful play sets will bring your family's faith to life and allow children to play and learn at the same time.

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Why Are Jewish Toys Important?

Every child deserves to see themselves represented in the toys and games they enjoy. For too long, Jewish kids have seen toy sets that allow them to build non-religious, and foreign religion product ideas, but never menorahs, pushkas, or mezuzahs. We think this is wrong. When Jewish kids grow up never seeing their traditions and holidays represented, it can make them feel excluded from the wider society.

With Aleph Brick, we hope to ensure that all Jewish children have games to play that reflect their families, their identities, and their heritage.

If you're tired of never seeing Judaism represented on the toy shelves, this is the moment you've been waiting for.

How Does Aleph Brick Bring Jewish Topics to Life?

Aleph Brick allows kids and families to build a Jewish life together–literally.

For young children, Aleph Brick is a great way to introduce little ones to Torah topics. Are your children too young for intensive Torah study? No problem. You're sure to find it easy to introduce young kids to our religious figures and Torah values by having them build with Aleph Brick.

For older kids, you can reinforce their Hebrew school study with Aleph Brick, too. As you and your children build different Hebrew words and letters together, instruct your children to practice saying them out loud and reciting verses that feature those words.

Aleph Brick also makes a perfect Hanukkah or birthday gift.

This is the Moment Jewish Families Have Waited For

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We created Aleph Brick because we wanted to help families keep their traditions alive. We wanted to make it easy for Jewish parents to instill a love of Judaism in their little ones. We know that children learn best through play, and we wanted to help Jewish families learn, play, and grow in their faith together.

We have seen people online building menorahs or other Jewish symbols out of available building brick sets. But there were never any building sets specifically for Jewish kids that taught them how to build their sacred items and texts out of blocks. A child who was not already a brick wiz would have no idea how to build a Hanukkah or Purim set to celebrate their holidays, because there were no sets specifically for them which came with instructions.

Well, those days are finally over. Your children will have a blast playing endlessly, immersing themselves in Torah topics, and celebrating their traditions while making memories that will last a lifetime with Aleph Brick.

Grow Your Family's Faith with Aleph Brick

Unfortunately, most Jewish adults who are now parents did not have wonderful, uniquely Jewish toys like Aleph Brick growing up. Many of us can remember moments in our childhoods when we felt outcast or excluded for our faith because it was not represented in mainstream society. There were always foreign religious decorations, but never Hanukkah ones. There were foreign religion movies on TV every year, but there were no famous Hanukkah films. Many Jewish parents worry about their children feeling the same way they did.

Well, you don't need to worry about that anymore! Aleph Brick is the perfect way to spend time together, make memories, and celebrate your traditions in a way that makes your children feel included.

When you sit down to build the Bais Hamikdash together, take it as an opportunity to start a conversation about Jewish diversity and culture. You can ask your children: When was the last time you saw a Jewish toy? How do you feel when other kids have foreign religious-themed toys and movies, but there are none that are Hanukkah themed? You can also use it to start a dialogue about Jewish history. Ask your children what they know about the Second Temple, who built it, and why it matters. As you're building together, you're sure to enjoy a meaningful discussion with the people who matter most.

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We're All About Inclusion

We can't wait to share Aleph Brick with you and your family. We're confident that Jewish families everywhere will now have an exciting new holiday tradition to look forward to: building a Jewish life together using Aleph Brick. It's time to say goodbye to exclusion and hello to diverse, inclusive kids' toys.

If you would like to learn more about our company, click here or visit AlephBrick.com. To learn more about our first product launch, the Bais Hamikdash, click here.

Check out the video of our first product launch here.

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